Welcome to Fabulous Las Vegas Sign

Homestalgia Archive

Community memory · 1959-Present · Aug 7, 2026

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It was privately owned by Young Electric Sign Company (YESCO), which also maintained it. The sign's location, just south of the Strip on an undeveloped median, required tourists seeking a photo opportunity to navigate traffic to reach it. Over the decades, its image appeared on countless postcards, souvenirs, and promotional materials, becoming synonymous with Las Vegas itself. It wasn't until 2009, exactly 50 years after its creation, that the sign was finally added to the National Register of Historic Places, acknowledging its immense cultural and historical significance. Today, the area around the sign has been improved with a small parking lot and safer pedestrian access, ensuring that this beloved icon continues to welcome visitors, cementing its place as an integral part of the Las Vegas experience and a symbol of its enduring allure.

Source: YESCO, company history of the Welcome to Fabulous Las Vegas sign; National Park Service, National Register of Historic Places nomination and listing for the Welcome to Fabulous Las Vegas Sign, 2009; Clark County, Welcome to Fabulous Las Vegas Sign visitor and improvement information